For Bloggers


“Your site is down”… these four little words strikes instant panic and shortness of breath into bloggers. Was my block hacked? Is it a server thing? Is it… something else? Arrrrghhhh! The stress of how long has it been offline and the concern about how many people have tried to visit and won’t be back as a result are imminent. It doesn’t matter how chill you are normally or how good you think your security is, you immediately jump to...

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This week a potential client emailed us to ask if there’s an app for doing blogger outreach through Brand Meets Blog.  He’s already signed up to all our “competitors” who allow you to sign in, post a job and wait for bloggers to get in touch.  He loves that system.  He loves it so much he’s “getting all the apps” and wanted to know how to download our blogger outreach app. We don’t have one.  We don’t deliver automated match making. ...

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A high number of sessions and page views looks great in your media kit, but they only paint part of the picture. These days high traffic is not enough, brands are looking beyond numbers to blog engagement. This is all well and good, but how do you increase engagement on your blog to become more attractive to brands? Know your audience Who is reading your content? Find out your readers’ average age, their sex, and number of children....

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Influencer is the buzz word on everyone’s lips in the blogging and social media world, but what is an influencer and how can you become one? What is an influencer? If you have an active and engaged community on your blog, Facebook, Instagram, Snapchat or whatever social media floats your boat, guess what? You have the potential and the power to impact your followers’ thoughts, actions and purchases. You are an influencer. Let’s break...

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So ‘mummy bloggers’ are just bored and opinionated mothers right? Wrong! There is so much more to these women than you realise. If your first thought when you hear the term ‘mummy blogging’ is “Oh my god, what now?” it is fair to say you aren’t alone BUT these ladies aren’t just mums. They are well educated women with a voice! What is a mummy blogger? This isn’t a black and white answer. Mummy bloggers come in many forms and cover an...

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How’d you like to know where all the other bloggers are getting their traffic from so you could do it to?  Google Benchmarking tool (in Google Analytics) shows you how other online communities are driving traffic and how your stats compare.  Google benchmarking for bloggers breaks down the traffic sources for the blogging community into “percentages of traffic” and shows you where to improve your blog marketing....

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